Successful social media strategy is grounded in your organization’s overall strategies and goals. This course demonstrates how to make the essential connections among the strategic plan, the development plan, the marketing plan, and the social media plan – including tactical considerations and ongoing maintenance.
This course was formerly numbered as SM 210. It has been changed to better reflect the content level and intended audience.
We hope you like it as much as we do. If you have issues finding anything, reach out to us at info@gcn.org.