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While partnerships between for-profit and nonprofit entities tend to be transactional, nonprofits have the opportunity to nurture these relationships, yielding higher value and stronger outcomes for all parties.
In the first part of this three-session member-exclusive series, corporate engagement veteran Cynthia Currence will introduce you to the practices and skills required to transform these relationships.
Each interactive session in this series highlights a different tactic you can develop to advance your nonprofit’s partnerships. We encourage you to attend all three sessions, but you are welcome to attend as many as you are able.
This session is for leaders and staff of GCN member organizations. Member dues must be current when the session takes place to receive access.
Want to register someone who doesn’t have an account? There are two ways:
Cynthia E. Currence, Founder of Currence & Associates, has worked with large nonprofit organizations for over 30 years, building and running corporate engagement units for the World Vision and the American Cancer Society (as VP of Brand Strategy and Marketing), and leading major donor engagement at Women for Women International and Children International.
Currence’s relational approach to defining partner needs and co-creating shared value has generated more than $100 million for nonprofits in partnerships with investors and major companies. In addition to her track record, Currence has authored a book, Beyond Checks and Halos, rooted in her expert knowledge of brand strategy and marketing and in her deep belief in the power of connection.
Questions? Contact us at membership@gcn.org or 678-916-3080.
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