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Nonprofit University

MKT 230 | The Marketer's Toolbox

This course will provide deep dive into the options and best practices in available platforms and tools for managing marketing and communications. You will examine systems for managing social media, e-newsletter development and distribution, website hosting, blog hosting, and contacts management. For each category you will discuss top recommendations that consider various budget sizes, staffing, and marketing and communications goals.

LEARNING OBJECTIVES

By the end of this course, you will be able to…

  • Give examples of different types of management and hosting tools.
  • Identify appropriate options for management and hosting tools for your organization to consider.
  • Compare options for various management and hosting tools.

AUDIENCE

  • "Marketers by default," such as development staff, program managers/directors, and volunteer coordinators/managers, who handle marketing as part, but not the primary focus, of their responsibilities
  • Marketing or communications staff
  • Individuals outside of marketing looking at a transition to marketing or an expansion of their duties to include marketing

 

Dates

  • November 19, 2019

Time

9:00 am - 3:00 pm

Address

Georgia Center for Nonprofits
100 Peachtree Street NW
Suite 1500
Atlanta, GA 30303
Get directions

Registration Details

Fees
Member: $150  
Nonmember: $175

Questions? Contact us at [email protected] or 678-916-3081.


 

November 19, 2019