ICYMI: Last Week’s Nonprofit News, Today | April 7

Spring is finally here, and with it: the effects of a fully-deployed Obamacare; the first television commercial from the sector’s own senate candidate Michelle Nunn; an illuminating report on the marketing prowess of kids’ cereals; a word on “fundcrushing”; the distinguishing characteristics that make an idea stick; a chuckle-worthy list of reasons you might be a nonprofiteer; and more. 

HEADLINES

Six Changes for Nonprofits as a Result of the Affordable Care Act
(Nonprofit Quarterly)
A deep dive into the implications of the now-implemented Affordable Care Act for the sector, in terms of advocacy agendas, HR concerns, service roles, and the future.

 

GEORGIA

Michelle Nunn doesn’t sling mud in first U.S. Senate ad
(Fresh Loaf / Creative Loafing Atlanta)
In her first television campaign ad, senate hopeful Michelle Nunn avoids taking shots at her opponents, instead citing her experience heading Points of Light, the “world’s largest organization dedicated to volunteer service,” as proof she can make a difference amid the dysfunction of the U.S. congress: “I've seen the power of individuals to work with businesses, charitable, and religious organizations to make change. I know things can be better."

Endowment to help serve developmentally disabled
(Access Atlanta / Atlanta Journal-Constitution)
GCN member All About Developmental Disabilities just received the biggest single donation in its 63-year history, a $2.5 million endowment from Cox Enterprises, the media company that owns the AJC.

 

BOARDS & GOVERNANCE

Creative Ideas for Engaging Association Board Members
(Wild Apricot)
Three easy-to-copy tactics for getting board members involved and excited about their roles--including a fun scheme to turn board participation into a good-natured competition.

 

FUNDRAISING

What Cap’n Crunch Can Teach You About Fundraising
(Nonprofit Marketing Blog / Network for Good)
No, it’s not your imagination: the Cap’n IS staring down your children--and for good reason. Taking cues from a new report out of the Cornell Food and Brand Lab, Network for Good presents a few lessons in effective marketing that the sugary cereal industry has already made standard operating procedure: “know your audience,” “position yourself in their line of sight,” and “make eye contact.”

Five Best Practices in Nonprofit Crowdfunding
(Beth’s Blog)
The CEO of peer-to-peer fundraising platform CauseVox provides a detailed list of ways to maximize your crowdfunding efforts, from starting with solid goals to crafting a “sexy story” to building your tribe.

7 Unique Fundraising Tools for Nonprofits
(Nonprofit Tech for Good)
A great look at some out-of-the-way online tools for fundraising, including Wizeo, a platform for auctioning off facetime meetings; a donations-for-song-requests scheme from music streaming service Spotify; a photo-sharing funder called Fundography; and more.

Fundcrushing: The Evil Cousin of Fundraising
(Future Fundraising Now)
A quick, vivid lesson in ways to stop your fundraising campaign dead in its tracks.

 

INNOVATION

Experimentation: A Shortcut to Innovation
(Stanford Social Innovation Review)
A few simple, smart ways to start experimenting with your methods, tools, and processes in order to discover “innovative ideas, diverse connections, and game-changing solutions.”

 

LEADERSHIP

Leading staff through change? Hear ‘em out.
(Associations Now)
Nice commentary on the value of honest staff feedback, based in some recent interesting writing on topics like “cultivating a culture of authenticity” and “sincere, earnest, unsolicited apologie[s].”  

 

MARKETING & COMMUNICATIONS

How to Create Sticky Ideas
(Daniel Melbye)
Because “charities sell ideas,” digital nonprofit strategist Melbye takes a thoughtful look (with examples!) at the five factors that determine whether an idea gets adopted or rejected: relative advantage, compatibility, complexity, trialability, and observability.

How to Engage 5 Generations of Donors and Supporters
(Nonprofit Tech for Good)
Quick thumbnail sketches of five American age groups, from Generation Z (13 and younger) to the Silent Generation (69 and older), and how best to get their attention, support, and donation dollars.

Guidestar to Collect Nonprofit Governance Information in League with BoardSource
(Nonprofit Quarterly)
In partnership with BoardSource, Nonprofit tracking website Guidestar has recently introduced a new section to its nonprofit profiles: “People and Governance” asks organizations to report information on their “essential board leadership practices,” aiming to shed light “on a critical indicator of organizational strength and stability that is often hidden from public understanding or view.”  

 

COMIC RELIEF

16 Signs You’re Destined for the Nonprofit World
(Huffington Post)
A GIF-tastic list of reasons you might have ended up here in the sector, from a young fellow on HuffPost’s Impact beat.

 

ON GCN.ORG

Funding and Resource Opportunities: April 2014
(GCN)
Spring is officially here, and with it comes a diverse array of funding, award, and learning opportunities your organization needs to pursue before time runs out.

How to put your market research plan to action
(GCN)
In part two of her series, Nonprofit University instructor Debra Semans provides some ways to carry out market research effectively, from building your email list to finding low-cost professional help. (Find part one here).

Flex Your Raiser’s Edge Muscle
(GCN)
From “proud data and RE geek” Ed Hohlbein, a look at ten easy ways to “max out your Raiser’s Edge muscle” in advance of his Nonprofit University class on making the most of Blackbaud’s flagship fundraising tracker.

Mayor Kasim Reed on the Long History and Renewed Vitality of Atlanta’s Commitment to Service
(GCN)
Just a few days after his 2014 inauguration, Mayor Reed talked with GCN President Karen Beavor about Atlanta's service tradition and the opportunities for more nonprofit partnerships in his second term. Here, a few excerpts from the full interview (which members can read in the Winter 2014 issue of Georgia Nonprofit NOW).

Marc Schultz is contributing editor at the Georgia Center for Nonprofits. 

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