Georgia gave big this #GivingTuesday!
Last Tuesday, our state came together in an overwhelming show of generosity and community spirit for our very first GAgives on #GivingTuesday. Today, we are thrilled to report that a record $4 million was donated through GAgives.org, and another $2.8 million was reported from 36 other major donation platforms – raising a grand total of $6.8 million for Georgia nonprofits in our state’s first unified #GivingTuesday campaign.
The Georgia Center for Nonprofits is honored to have led our state’s giving movement since its launch in 2012, inspiring Georgians to recognize nonprofits, share their worth, and give back. In its first five annual events, GAgives raised more than $13 million from 73,000 gifts, all directly benefitting nonprofits across the state. This year, we re-launched Georgia’s 24-hour giving marathon alongside the 50-state, 150-country #GivingTuesday initiative, enriching support for nonprofits and expanding awareness of the work they do to strengthen communities and enrich lives.
And the giving tradition continues: Mark your calendars for next year’s GAgives on #GivingTuesday on November 27, 2018. Nonprofits are invited to register now.
Beyond funds raised, the GAgives initiative proves the power of collaboration among nonprofits, foundations, companies, governments, and individuals. The impact we’ve made would not be possible without the commitment of participating nonprofits and the help of our generous partners. Please join me in expressing our deepest appreciation for:
The growing community of Georgia nonprofits taking part, over 3,000 strong, whose compelling #GivingTuesday campaigns drive donors to take action;
ASO Advertising, who captured the spirit of the new #GivingTuesday partnership in an evolved GAgives brand, and propelled new levels of public support with creative multimedia appeals;
Our public relations team at Edelman Atlanta, who continue to generate a massive awareness groundswell through traditional and digital media;
The support we received on-air, online, and in print from media partners WSB-TV Family 2 Family, Cox Media Group, WXIA-TV 11Alive, AutoTrader.com, Atlanta Business Chronicle, Georgia News Network, and from the many media outlets across the state who covered the campaign;
The Atlanta Journal-Constitution’s Mike Luckovich, who created yet another inspiring GAgives cartoon;
Corporate sponsors Arby's Foundation, Gas South, Wells Fargo, Cox Enterprises, The Coca-Cola Company, Chick-fil-A Foundation, and State Bank & Trust, who incentivize and inspire giving with generous challenge grants and in-kind contributions (along with prizes funded by GCN and our national nonprofit job board, Work for Good);
Governor Nathan Deal, whose enthusiastic and influential endorsement each year has confirmed the state’s commitment to giving back;
The visionary leadership of the 92nd Street Y’s #GivingTuesday team, supporting the success of local campaigns like ours;
And all the businesses and civic leaders, too many to list, who donated their influence, resources, and expertise for Georgia’s greater good.
When Georgia’s nonprofits benefit, so does Georgia. We are grateful to you for everything you’ve done to aid the state’s charitable sector: All your efforts, great and small, have played a part in making Nov. 28, 2017 Georgia’s biggest day of giving yet.
President and CEO
Georgia Center for Nonprofits