ICYMI: Last Week’s Nonprofit News, Today | Jan. 22
Florida Ready to Adopt Sweeping Nonprofit Fundraising Reforms
In direct response to the ongoing investigation by the Tampa Bay Times, “America’s Worst Charities,” our neighbor to the south is considering a “complete rewrite” of the state’s laws governing nonprofits, aimed to increase transparency and accountability.
Fifty Years After the War on Poverty, Americans Want to Renew a National Commitment
(Philantopic / Philanthropy News Digest)
Five decades following President Johnson’s declaration of war on poverty, the ED of the Coalition on Human Needs reflects on the lessons learned, the progress we still need to make, and the will of Americans to help wipe out poverty for good.
The Key to Donor Retention: Delight
A deep but practical dive into the ways your nonprofit can share the joy of giving, and what the principle of “delight” can do to keep your donors coming back, from the fundraising professionals at StayClassy.
The Secret to Raising More in 2014
(The Fundraising Coach)
More on donor retention--because, as coach Marc Pitman points out, donor retention is the surest and easiest way to grow revenue. The one thing Pitman insists you do? “Make thank you phone calls.” He even provides a handy script for a “Simple 3-Minute Thank You Call.”
MARKETING & COMMUNICATIONS
Align Marketing & Fundraising Messages: Kivi’s Takeaway
Kivi Leroux Miller reveals the no. 1 lesson from her recently released 2014 Nonprofit Communications Trends Report—the importance of making sure your goals aren’t just in sync, but perfectly aligned.
How a Nonprofit Raised $41k on Twitter in 24 Hours Without Trying
(Social Media Today)
A simple challenge from a donor on Twitter led one Indiana nonprofit to rake in an impressive amount of money during one snowy day in January. Bloomerang’s VP of marketing tells you how it happened, and what you can learn from it.
Big Pressure for Big Data? Here’s What to Do
Some simple steps to getting a grip on the data you have, and using it to make changes in your communications content, format, or channels.
Collective Impact: Funder, Heal Thyself
(Stanford Social Innovation Review)
On the third birthday of “collective impact,” a program officer at the Bill & Melinda Gates Foundation provides his thoughts on the power of sharing and other lessons learned from a season of conferences centered around collective impact projects like Strive Together’s Cradle to Career project and Grantmakers for Education.
LinkedIn Launches Volunteer Marketplace for Nonprofits
(Nonprofit Tech for Good)
Answering the call of its users, who it reports are overwhelmingly interested in volunteering, LinkedIn has put together a service allowing nonprofits (for a fee) to post volunteer opportunities and access some 600,000 participants looking to share their talent.
Nonprofit marketing research is vital… and affordable
In a two-part series on marketing research, veteran marketer and Nonprofit University faculty member Debra Semans breaks down why this type of data is vital for nonprofits, provides a primer on the process, and offers tips for executing it on a budget.
Simple Steps and Smart Incentives Drive Action Ministries’ Gives Day Success
GCN member Action Ministries, a statewide, hands-on hunger relief, housing, and education nonprofit, beat their inaugural Georgia Gives Day total by a factor of 75: from $135 on GA Gives Day 2012 to over $10,000 this year. And the secret to their success isn’t all that surprising—or complicated.
Funding and Resource Opportunities: January 2014
An outstanding array of funding resources and capacity building opportunities specifically geared for Georgia nonprofits.
On-Demand Webinar: Navigating Health Care Reform
Nonprofits have a dual concern as it relates to the ACA relative to being an employer and also relative to the law’s impact on client groups. This online webinar covers the challenges and opportunities, as well as nonprofit-specific employer considerations in the areas of plan design, exchanges, and shared responsibility for compliance with state and federal government mandates.
Marc Schultz is Writer/Editor at the Georgia Center for Nonprofits.