2020 Census Resources
We're just one year out from the decennial Census. GCN has put together some of the most vital resources and news sources to support your Census-related efforts.
A clear understanding of what the Census is (and isn't), how it works, and why everyone should participate starts with the fact that it has direct, far-reaching effects on the way your constituents are represented and resourced over the next decade. A complete and accurate count has critical implications on our organizations and those we serve on a daily basis, including:
- Legislative redistricting, which shapes power and policy decisions
- The allocation of funds to public and nonprofit agencies for vital services,
- Market research and planning for programs, and
- Investments in your communities.
Failure to count just 10 households containing 2.5 people in your county could result in the loss of $334,750 over the 10-year census period.
The following resources are curated for nonprofits and community leaders who want to ensure that their constituents are represented in the 2020 count.
NEWS & UPDATES
If you’re more into podcasts, check out Code Switch on your favorite listening platform. Code Switch covers race, identity, and culture with periodic reporting on the Census.
As a general guide for coordinating Census-related programming and communications, the Census has put together a timeline of key activities and milestones.
For the first time, people are encouraged to complete the Census online. In fact, 80 percent will be classified as "internet first" respondents. Everyone will receive notifications and instruction by mail. Here's what that campaign will look like (click the image for full-size).
The City University of New York (CUNY) developed an interactive mapping tool to highlight areas that are projected to be underrepresented in 2020. In Georgia, these communities are often rural, low-income, majority-minority, or some combination of these characteristics.
Multiple agencies have studied how to communicate Census messaging to maximize the completion rate among specific segments, especially hard-to-count populations. The findings can be found here:
Institute for Southern Studies: 2020 Census Messaging Research [PDF]
US Census Bureau: 2020 Census Barriers, Attitudes, and Motivators Study (CBAMS) [PDF]
Georgia-specific info and resources can be found at census.georgia.gov.
The Funders Committee for Civic Participation is supporting the philanthropic community with fact sheets, webinars, and other materials. They are also actively convening and engaging stakeholders around the country.
The Georgia-wide Governor’s Complete Count Committee (CCC) is the primary planning entity for Census 2020 in the state.
If you are interested in creating or joining a local CCC, sign up here. Local CCCs are particularly useful in understanding, connecting, and motivating your communities to complete the Census.